Reliance Communications Provide 3g data for 2G Price

Reliance Communications decided the 3G services at 2G price in select telecom circles. It will be announced on Thursday. The telecom operator hopes that it will be able to attract more mobile users in India

Anil Ambani said that the (RCom) unleashed a tariff war in the 3G data segment on Thursday as the company slashed monthly tariff by 50%, offering high-speed mobile internet at half the price of competitors like BhartiAirtel, Vodafone and Idea Cellular.

The move by the country's third-biggest mobile operator comes a few weeks after its rivals lowered 2G and 3G rates, but only for data usage beyond standard package limits.

India’s third largest telecom service provider (telecoms) says the price for 1 GB of 3G data will be Rs 123.

Reliance Communications also reduced prices for 2GB and 4GB pack on 3G network to Rs 246 and Rs 492 respectively, which is around 35 to 45% lower than its competitors.

The billionaire Anil Ambani-promoted Reliance Communications is really aggressive as the company seeks to bring mobile users from other telecoms through a special MNP offer as well.

Data adoption in India has been slow, but is expected to grow exponentially in the coming years as sales of mobile devices like Smartphone and tablets boom with users consuming more online content.

President and CEO (wireless) Gurdeep Singh said “By breaking the 3G entry barrier, we plan to bring about a behavioral change and take the benefits of quick data access to everyone and impact not just lives, but lifestyles as well,” . "We want a data tsunami and want to liberate customers from high prices and slow speed,"also said by Gurdeep Singh.

After exhausting the usage limit, RCOM customers will be charged 3 paise for every 10 kb of data.

Singh said that the company was looking to attract 40% smartphone users in the country.

Singh said. "Future belongs to those who have the largest share of smartphones on their network or within smartphones, those who have the largest screen sizes. We are looking to 40% smartphone users to come on our network by 2015. At present, we have over 14% smartphone users of 66 million in the country," Singh said.

 Reliance Communications has 3G services 13 circles including Delhi, Mumbai, Kolkata, Punjab, Rajasthan, Madhya Pradesh, Jammu and Kashmir, West Bengal, Himachal Pradesh, Bihar, Odisha, Assam and North East.